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Everything you need to know about shopping with RUPAREKHA Lifestyle including privacy, shipping, returns, cookies and other legal policies.

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Privacy Policy

Effective Date: August 5, 2026

1. Introduction

Welcome to RUPAREKHA Lifestyle. We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and safeguard your information when you use our website and services.

This policy is intended to align with the Digital Personal Data Protection Act, 2023 (India) and other applicable laws.

2. Information We Collect

  • Name
  • Email address
  • Mobile number
  • Billing and shipping address
  • Order history
  • IP address and browser information
  • Device and operating system details

3. How We Use Your Information

  • Process and deliver your orders.
  • Provide customer support.
  • Process payments securely.
  • Improve our website and services.
  • Send order confirmations and shipping updates.
  • Prevent fraud and misuse.
  • Comply with legal obligations.

4. Cookies

We use cookies to improve website functionality, remember your preferences, keep items in your shopping cart, analyze website performance, and provide a better shopping experience.

5. Data Security

We implement reasonable technical and organizational safeguards to protect your information from unauthorized access, disclosure, alteration, or destruction. While we strive to secure your data, no method of electronic transmission or storage is completely secure.

6. Contact Us

If you have questions about this Privacy Policy or how your personal information is handled, please contact us:

RUPAREKHA Lifestyle

Email: support@ruparekha.com

Website: https://www.ruparekha.com

Business Hours: Monday – Saturday, 10:00 AM – 6:00 PM (IST)